8th International Conference – STANDARDS IN TOURISM On 22 September 2026, the Georgian Tourism Association (GTA) successfully hosted the 8th International Conference – STANDARDS IN TOURISM at Paragraph Tbilisi, a Luxury Collection Hotel. The conference brought together tourism and hospitality professionals, public and private sector representatives, experts, and international partners to discuss the importance of quality standards, sustainability, competitiveness, and international best practices in the development of tourism. The event created an important platform for professional dialogue, knowledge exchange, and strengthening cooperation across the tourism and hospitality sector.